A professional building industry brand spokesperson is a valuable tool for any company in the building supplies and manufacturing space.
Increase Revenue with Sensible Strategy
Business leaders who want to increase revenue need to ignore quick fixes and engage in sensible strategy. Begin with a Strategy Quick Start.
Innovation Culture
Innovation culture is a key factor to a company’s health. Learn how to perform Business Sprints to improve your company’s innovation culture.
Lifehack Create Idea Backlog
This lifehack to create an idea backlog is inspired by the product backlog common to scrum agile software development practices.
Hiring an Employee vs. Marketing Agency
This article guides business leaders who want to grow their business to navigate the decision between hiring an employee vs. marketing agency.
Telltale Signs of a Troubled Digital Marketing Strategy
Digital marketing strategy can drift over time. Identify telltale signs of a troubled digital marketing strategy and take action to improve.
10 Ways to Boost Product Sales
This article reveals 10 ways to boost product sales across the 3 funnels – Exposure, Conversion, and Retention. Includes Free Worksheet.
Overcoming the Curse of Knowledge
Overcoming the curse of knowledge will help your organization communicate more effectively with customers, investors and the public.
Who says science needs marketing?
Neil deGrasse Tyson shares a major lessons of the pandemic is that science needs better marketing. He imagines an ad campaign we all relate to.
Making Video During Pandemic – 10 Lessons
The JUG Team shares 10 Lessons Learned while making a conference video for a client during a pandemic. These tips can improve your projects.
